Whatsapp Share

Saturday, 4 October 2014

Solemio - AW'14 Collection - Now Available

The new collection for the Autumn Winter 2014 is now availbel at stores.
For online customers it is available at Fitzstudio.co, Flipkart.com, Snapdeal.com, Ebay.in, Shopclues.com, Rediffshopping.com. So visit today and grab your pick.

Fitz & Solemio - AW'14 photoshoot - Behind the scenes

Recently held photoshoot for Fitz (Sportswear) and Solemio (corporatewear). - Autumn Winter 2014

The shoot was fun and learing. Different teams were involve in bringing out the best of the shoot. The models , photographers, stylist all were helping out each other for the best results. Click and Watch the following video for the 'Behind the scenes' of the shoot. 

Monday, 7 April 2014

How To Wear Shorts This Summer...!!

Somehow shorts have been historically associated with boys more than men; having being taken as a school uniform for young lads in the earlier days.
The trend of grown men wearing shorts outside of extremely hot climates didn't begin until after World War II, when the soldiers stationed in the tropics were issued shorts both for comfort and rationing cloth. In the post-war years, shorts caught on as a specific uniform for some sports, not intended to be worn outside of the athletic activity.

How To Wear Shorts This Summer

Shorts, as a piece of casual summer wear for men, did not come into fashion until the 1950s. It was then that the fashion trend began to be championed by Hollywood trend setters that the idea came to be percolated throughout the American society, after which, of course, it traveled throughout the world. We give you a primer on how to pull of this ubiquitous summer style with élan:

Where to Wear

Shorts are ideal where the occasion calls for casual / tropical fashion. They are the best thing to wear with your posse. Whether it is going to the mall or a house party with close friends, you can wear them when you don't have to meet anyone new outside of your friend circle. Shorts can also be worn for outdoor activities of all kinds.

How To Wear Shorts This Summer

The length

The best length for shorts is a little above the knee. Your shorts should just reveal a little bit of the knee. Anything past the knee is not really a short, but a half-pant which trust us, doesn't look flattering at a social setting.

Cargo Can Go

First things first, the baggier your shorts are, the heavier you will look.  Second, your safari shorts with their tens of pockets are cool for a camping trip but nothing else beyond that. If you seriously want to look stylish, you must chuck this fashion faux pas no sooner than you read this.

How To Wear Shorts This Summer

The Hot Shorts

The best shorts one can pick that look suave socially are the Bermuda shorts. They are simple half-trousers in crisp colors and nice fits that look dressy and casual in the same instance. Try to avoid patterned shorts as they are more difficult to play match with.

The shirts that go with shorts

Pair your Bermuda shorts with either a polo shirt or a casual shirt and don't hesitate to add a nice belt to it too. And with those classic Ray bans, you will look like the latest J Crew model off the ramp.

How To Wear Shorts This Summer

The shoes

Loafers, loafers, loafers! No chappals as they will look too casual. For a second option, you can also wear sandals. But no formal shoes please.

The Best Color Combinations

Wear black shorts with monochromatic shirts. Wear brown ones with shirts in blue, white, etc. Wear pastel colored shorts with white, and remember to play the game of contrasts really well. And don't hide behind the color black that half of your gender wears as a uniform. Choose brighter colors to stand out.
How To Wear Shorts This Summer

Friday, 4 April 2014

Your Guide to Jeans in 2014

Jeans are timeless classics that are always in style. They’re a timeless classic that are always in style; one of the toughest, most versatile pieces of clothing on the market. However, even the timeless go through reinvention and this is exactly what has happened to the good ol’ pair of jeans over the last few years.
Last year was all about bright colours; but 2014, goes back to being tame and subtle. FITZSTUDIO tells you exactly what to expect this year in terms of style and colour.

The Fit

If the Spring-Summer collections are anything to go by, slim fitting jeans are the way to go this year. Even though they’re cut close to your body, they allow for breathing space along your legs. You can ask the shop assistant for a straight fit or a slightly tapered fit. Even though these fits are slim, they allow you for a little bit of room, giving you a relaxed look and feel.
Ensure that the length of your jeans don’t ruin your fit. Confused? Well, in case your jeans are too long, they’ll end-up bunching at your ankles. While folding the bottom is an option, we suggest that you get the length altered. Folding is tacky and it ruins the fit. You can have your jeans hemmed at the end of your ankles; if you’d rather wear them slightly longer, then allow the, about an inch and a half below your ankles, nothing more. 
Skinny jeans and baggy jeans are a no-no. Shelf them or burn them while you go slim in 2014.

A Little Fade Will Do You Good

Your Guide to Jeans in 2014
Washing jeans can be stressful, especially when you’re trying to hold in colour. However, allow yourself a slight fade this year, because shirts are slated to be colourful and floral. Washed-out, rugged jeans make for a perfect combination. When we talk about washed-out, we’re referring to jeans that have a slight fade, nothing more, nothing less.
No major fades and acid washes, please.

Go Subtle

Your Guide to Jeans in 2014
2014 is all about deep blues, earthy greens and rich but subtle burgundy. When it comes to jeans, bright, bright colours have all but found their way out.
In fact for all the confusion that white denim brings with it, the colour (yes, white is a colour!) is making a comeback, albeit a very slow one. Even though white jeans have been looked down upon for time immortal, they’re one of the most versatile colours you can own. All colours go with white, so you don’t have a problem teaming your shirts, and depending on the look you want to carry off; you can choose your colour.
Team your white denims with a linen jacket for the summer and you have an ensemble that switches from work to play and work again, if you so desire.
Besides, since 2014 is all about going back to earthy colour where your denims are concerned, white does add that much-needed bit of brightness in your jeans wardrobe.

Saturday, 29 March 2014


If you can’t leave the house in the morning without perfectly set hair on any normal day then facing this issue, especially during summers, can be a cause of concern. The dry wind, sweat and humidity will wreak havoc on your hairstyle. FITZSTUDIO brings you 4 easy ways in which you can wear your hair this summer. www.fitzstudio.co

Fitz Studio's photo. 
Fitz Studio's photo.    
Fitz Studio's photo. 
Fitz Studio's photo.

Friday, 28 March 2014


Spring Summer 2014 spells fun and variety for men’s fashion. In fact, the prints this season, get their inspiration from women’s fashion, which makes this season even more interesting. While the international style circuit has outgrown the oh-so-bright neons, they’ve embraced variety in terms of prints and pastel colours. FITZSTUDIO rounds-up 3 essential must-have prints for Spring Summer 2014. www.fitzstudio.co

Fitz Studio's photo.     
Fitz Studio's photo.    
Fitz Studio's photo. 

Thursday, 20 March 2014

Arrest ageing-issues of your Skin

To avoid having skin that betrays your age — or, worse, makes you look older than you actually are — don't wait for wrinkles and age spots to appear.

Anti-ageing efforts are most effective when started before you see changes in your skin's complexion and texture. Avoiding sun damage and eating a healthy diet are essential, but scientific breakthroughs have provided products that can help you achieve a youthful glow. Your skin is going to age along with the rest of your body, but there are steps you can take to slow the visible effects.

The ageing of the skin can be slowed down by following the simple steps mentioned below:

Commit to cleansing: Cleaning your face twice a day and using the right type of cleanser based on your skin type is one important right step in preventing aging.

Maintain skin's moisture: "Loss of moisture can make your skin look dull, flat, and older. To avoid dry skin, apply moisturiser every day while your skin is still damp after cleansing or bathing. If your skin is very dry, we recommend moisturising twice a day," says cosmetic surgeon Dr. Mohan Thomas.

Swear by sunscreen: It's the single most important step you can take to prevent skin aging. "It is recommended to use a broad-spectrum sunscreen, meaning one that protects against both UVA and UVB rays. Use a sunscreen with a sun protection factor (SPF) of at least 30, even when it's cloudy. You should also reapply sunscreen every two hours when outdoors," advises Expert.

Wednesday, 19 March 2014

Important ‪#‎formalwear‬ elements

Cummerbund was first adapted by British officers in India when they started wearing the accessory instead of a waistcoat. A broad waist-sash, it is worn usually with dinner jackets or tuxedos, and in recent times, it has become an essential part of black tie. While wearing it, one needs to be careful that the trousers should be worn around the level of the naval, and half the cummerbund needs to cover the shirt, while the other half, the trousers.

A form of necktie, it is best to match its colour with your cummerbund, if you are wearing one. However, black still rules and is the safest option when it comes to bowties.

Patent leather shoes
No black tie look is complete without patent leather shoes. These shiny shoes, with a glass like finish make your look seem fresh. While patent leather shoes are available in various colours, black is always the safest and a more classier option.

A smart pair of cufflinks can complete the look. Ideally, they need to be matched with a bowtie, however you can also contrast them with your shirt studs. At times, people also coordinate the cufflinks with their watch, belt buckle or even rings.

Tuesday, 18 March 2014

Tips to make high heels wearable

Walking comfortably in high heels is not everyone’s cup of tea. Try to roughen up the sole, give your shoes a test drive before you walk out wearing them or spray your feet with deodorant to ease out the experience.

* Make the sole rough: Every time you buy a new pair, take a pair of scissors to the bottoms to roughen them up. Spitting on the soles of shoes also helps. Some use hairspray to give them a bit more grip.

* Wear your shoes once you get home: No matter how silly it feels to be walking round in stilettoes in your pyjamas, give it a test drive. That way you can work out which bits of the shoe rub your feet. Then you stick fabric plasters on the painful bits of your feet, briefly soak them in water before slipping straight back into your shoes and walking around again. This will let your shoes mould. When you do wear your shoes again, they shouldn't rub.

* Tape toes: If you walk in an unsteady manner while wearing heels, tape your third and fourth toes along from your big toe together. Just make sure you are not wearing open-toes shoes. This will keep foot muscles aligned, which allows the ball of your foot to be steadier.

* Use deodorant, nail file and Vaseline: Spray your feet with deodorant beforehand to stop sweating and increase friction, which will help avoid blisters. You can also use a nail file to rub away any rough edges inside your shoes and coat them with a thin layer of Vaseline. This will avoid sharp edges rubbing and causing you pain or blisters later on.

Tuesday, 11 March 2014

Fitzstudio guide for the"Spring/Summer 2014 trends for Men".

Trend 2. Cuffed Trouser/Jeans.

With a more futuristic design and applied on everything from sweat pants to suit pants, this year has seen the cuffed trousers making a comeback. It is comfortable, and when worn right, classy, giving you the ideal spring/summer look. However, it’s best to avoid cuffs on jeans and better to restrict the cuffed look to casual occasions. And, while choosing your pants, ensure that they are neat and slim.

Tuesday, 4 March 2014


It’s not easy for Men to make a mark amidst stunning women, haute couture and mesmerizing accessories. But these handsome hunks not only left a mark but stole the show altogether.

We have zeroed in on 10 men who nailed black tie dressing and were hands down the best dressed at the 2014 Oscar Awards.....
Fitz Studio's photo.Fitz Studio's photo.
Fitz Studio's photo.
Fitz Studio's photo.Fitz Studio's photo.

Monday, 17 February 2014

From War to Fashion - Journey of Chinos

  • Chino cloth is a twill fabric, originally made of 100% cotton.
Chino cloth is twill weave
  • Developed in the latter half of the 1800's for British and French military uniforms. Chino fabric was made to be simple, hard-wearing and comfortable for soldiers to wear. The use of natural earth-tone colors also began the move towards camouflage. 
Chino cloth used for military purpose initially

Chino cloth suitable for creating camouflage

  • Later, migrated into civilian wear. The most common item made chino is trouser, widely called chinos
Most common use of chino cloth is for Chinos

  • Initially made up of 100% cotton, Chinos now comes in cotton blend also and in various design and colors. 
Chinos are now fashion.

  • Fitzstudio.co brought to you 100% cotton Chinos.
100% cotton Chinos available on fitzstudio.co

  • Shop for your favorite Chinos online on www. Fitzstudio.co. 
Shop online for your favorite pair 

Wednesday, 12 February 2014

Short Story of Shorts

A. Invention
During the Second World War there was a shortage of clothing in Bermuda, where British Army were present. Trousers were cut in length to overcome the shortage. It was later called Bermuda Shorts or Shorts.

Invention of Shorts in Bermuda
   B. Types of Shorts

1. Basic shorts - have no pockets or belt loops.

Basic Shorts

  2.  Walking shorts  - have pockets and belt loops.

Walking Shorts

3. Flat front shorts - formal shorts.

Flat Front Shorts

4.   Boxer Shorts - used as male underwear.

Boxer Shorts

5. Cargo shorts - Khaki Shorts with more than four pockets.

Cargo Shorts

6.   Cycling Shorts - Skin-tight worn by cyclists to reduce chafing.

Cycling Shorts

7.   Dolphin Shorts - An athletic Shorts, notable for visible binding of an contrasting color.

Dolphin Shorts

8. Hot pants - or "short shorts", they have an inseam length of 2 inches or less.

Short Shorts

9.  Skorts - Have a piece of fabric in front, creating the illusion of being a skirt from the front. 


10.  Zip-off Shorts - A pair of long pants that zip off at the knee to change from pants to shorts. 

Zip off or Convertible Shorts